Author Archives: Louise Savoie

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How to Perfect Your Social Media Post

Depending on the purpose of your social media accounts, whether it’s created to inform your followers about your services, to sell products, or to advocate a cause, your social media management must focus on creating relevant, interesting,...

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Why You Should Plan Your Online Branding

The success of your online marketing strategy starts with planning. This is especially important if you want to create a brand that resonates with your business aspirations while reaching out to your potential customers and existing clients....

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Effective Strategies for Building a Business Website

As more businesses realize the value of having a website and building social media engagement online, the competition has made it more difficult to establish new businesses. With all the websites available online, it is not sufficient just to...

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How to Maximize Your Social Media Presence

Today, more businesses are using social media to boost sales and build customer relationships. Ushered in further due to the pandemic, more businesses are prioritizing their social media engagement to generate more reach and generate a greater...

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What Is a Landing Page?

If there’s one thing that can dramatically increase your marketing ROI, it’s a well-designed landing page. Research shows that nearly 1 in 10 people who make it to a professionally curated landing page will become potential customers or...

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How to Write Newsletters That People Actually Read

Many businesses rely on email marketing to send the news to their clients about new offers, service upgrades, and other updates. And yet, the majority of newsletters are slapped with a “Mark As Read” as soon as they enter a customer’s...

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